Brent Royer is an award-winning producer and independent consultant specializing in media production, video marketing strategy and content deployment in the non-profit and cause marketing space. His career began in broadcast journalism and television promotion before he joined ALSAC/St. Jude Children’s Research Hospital as its first dedicated producer of video content.

Over 12 years with ALSAC, Royer built one of most advanced and innovative in-house creative media services teams and video production facilities in the non-profit industry. Annually, Royer and his team produced more than 250 unique pieces of fundraising and marketing content including nationally distributed PSA and DRTV campaigns, documentary-style patient stories, donor engagement and volunteer training videos and live event production.

Today, Royer’s consultancy, Screen Deep Creative, partners with non-profit organizations and cause marketing agencies of all sizes to develop sound and effective integrated video content marketing and distribution strategies that maximize budgets and drive results.